Moving the HME Industry Forward


Medtrade Spring Starts in a Week – Time to Sink or Swim

March 3, 2014

LAS VEGAS – There is no tomorrow. DME/HME companies are facing some horrendous legislation, worse than anything I have ever seen. If we sit by and are unable to reach CMS and legislators to make some critical changes, we all will face a dire future.

Are you going to sit idly by and allow this to happen? There are only a few weeks before Congress allows these disastrous pieces of legislation to go forward.

One way to cope is by attending Medtrade Spring in Las Vegas, held from March 10-12 at the Mandalay Bay Convention Center in Las Vegas. If you do not, you might miss a crucial piece of information that could have saved your business.

You may wonder—is Medtrade Spring really that expensive? The answer is not at all. It is very easy to find a flight to Las Vegas from any part of the country.

If you live close enough to drive there, it is through some of the most fair weather parts of the United States. Last year, I spoke with dealers who told me how much they enjoyed the ride from cities in Utah, Arizona, and California. And with so many rooms available in Las Vegas, booking a hotel is never a problem.

When you realize how little the cost is to attend Medtrade Spring in Las Vegas, and then consider how much you can lose if your company stands idly about, there should be no hesitation. I am not going to write about new programs, new exhibitions, and more exhibitors because you have seen all that material.

The bottom line is that your employees, your customers, and your family all depend on your company. They want you to stay in business. They want you to be profitable. You are the captain of your ship. Attending Medtrade Spring will provide the ways and means to exist and flourish.

At Medtrade Spring, you will meet with all the supporters of our industry, AAHomecare, state associations, affiliated organizations, buying groups, publications, vendors, and your peers will all be there with the same goal.  If we fail to act in unison, we run the risk of being forced to close our companies or downsize.

However, when we gather together at Medtrade Spring, we can and will discover how much more can be accomplished by working together.

You need to be there. It’s sink or swim time.

Shelly Prial is an industry veteran, last year’s recipient of the AAHomecare Advocacy Award, and the Medtrade Ambassador.