The American Association for Homecare is the voice for homecare in Washington. AAHomecare represents healthcare providers, equipment manufacturers, and other organizations in the homecare community. The association advocates on behalf of the entire homecare community in legislative and regulatory arenas. On a daily basis, AAHomecare staff and government relations consultants communicate with Members of Congress, key Committees, and Congressional staff as well as various federal agencies, especially the Centers for Medicare and Medicaid Services. Homecare provides tremendous value for Americans’ healthcare dollar and is an important part of the solution to the nation's healthcare crisis.

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Stand Up For Homecare

Stand up for Homecare has generated positive media coverage, developed and funded credible research for policymakers, increased physician and clinician awareness of HME issues, and expanded our sector’s grassroots advocacy capabilities. 

The Stand Up for Homecare Steering Committee would like to thank the companies and individuals who supported the Stand Up for Homecare event in Las Vegas at the Dal Toro Ristorante. (Photos from the event available on AAHomecare's Facebook page)

Through your support, the campaign raised close to $60,000 which will be used to continue the public relations activities that achieved the following in 2010-11:

Positive Media Coverage

• Waged a successful media campaign to raise awareness about flaws in the bid program and other top HME issues. Issued more than 50 locally tailored press releases and dozens of national releases.

• Results: Positive news and editorials in dozens of daily and weekly newspapers, front page of USA Today, and key Washington publications. Also, a radio announcement expressing opposition to the bidding program was broadcast 120 times on 41 radio stations in 22 states during October and November.

Expanded Grassroots via the Save Homecare Campaign

• Continued work with Washington, D.C. public affairs / public relations firm Rational 360 to expand grassroots capacity and organization.
• Signed up more than 1000 homecare advocates (providers, patients, families) and generated more than 3,200 messages to Congress from 46 states on HME issues through AAHomecare’s Save Homecare Campaign.

Credible Information for Lawmakers

• Commissioned a comprehensive study of bidding program impact on Medicare beneficiaries and providers by respected healthcare consulting firm Dobson DaVanzo & Associates, LLC and shared results with congressional offices and the media.
• Greater Awareness in Physician Community.
• Raised awareness about HME issues in national physician publications and state physician magazines through advertising and news articles including Case In Point, and the South Carolina, Kansas, and Florida Academy of Family Physicians.

Leveraged the Power of Social Media

• Expanded network and mobilized action through social media: Stop HME Bidding on Facebook and Twitter.

To learn more or to lend your support, visit www.aahomecare.org/standupforhomecare